Radical Innovation in Global Markets (EGR492)
I have the great pleasure of teaching EGR 492,
“Radical Innovation in Global Markets.” We study a series of cases in which firms create a discontinuous innovation that has dramatic ripple effects across the globe, either causing or solving foreign policy problems in the process. This photo shows some of the blackboard data from our case on Merck’s HIV drug Crixivan.
I originally started teaching EGR492 as a technical course on engineering design innovation in the software and information technology fields, in Princeton’s Department of Electrical Engineering back in 2002~3, thanks to the encouragement of Professor Stuart Schwartz, the DSP guru and supporter of hybrid courses at Princeton, including Ed Zschau’s famous EGR491 on Technical Entrepreneurship, which is EGR492′s “secret twin.”
I continued to teach the course as an Adjunct at Georgetown University from 2004~5 while I was at the CIA, gradually adding cases with a broader public and foreign policy impact. The course took its current form when I came back to Princeton in the Fall of 2008, under the rubric of the Keller Center for Innovation in Engineering Education. The course is now cross-listed with the Woodrow Wilson School of Public and International Affairs.